Victorias Secret Now Offers Adaptive Intimate Apparel
Victoria’s Secret has introduced a line of intimate apparel for women with disabilities.
The Changing Times At Victoria’s Secret
They were once known primarily for sexy lingerie and fashion shows with sexy models. You might remember Heidi Klum, Gisele Bündchen and Tyra Banks once strolling the runway on their yearly TV specials.
Victoria’s Secret has often been accused of not being inclusive. But they have changed and are opening new doors. They began featuring plus-sized models a few years back, and now they’re doing even more to include all.
They are introducing a collection of bras and panties designed specifically for women with disabilities. They launched the VS & PINK Adaptive line this week, and it’s now available to customers online and select stores nationwide.
Adaptive Clothing Also Means Lingerie
The Adaptive collection features magnetic closures, fully adjustable and convertible front straps, and sensory friendly fabric.
Along with Victoria’s Secret, many other brands and retailers are catering more to customers with disabilities and physical challenges than they have in the past..
Around one in four adults in the United States has some type of disability. Vision, hearing, mobility issues, and more, according to the Centers for Disease Control and Prevention. So many brands have stepped it up.
In 2020, CNN reported that Zappos would start selling single shoes and mixed-size pairs for people with disabilities and specific health conditions. JCPenney has a Thereabouts children’s clothing brand that features easy-access openings, sensory-friendly clothing and no tags. And Kohl’s also has adaptive clothing options for adults in several of their popular private-label brands.
It’s About Comfort And Mobility
Even for people without disability, clothing can often be uncomfortable and restrictive. Adaptive clothing can minimize pain and discomfort, and allow mobility, and a range of motion that regular clothing cannot.
Adaptive clothing can also cover up or hide something – prosthetics, scars, etc. – that someone might not want to share with the public.
Bottom line: It is available to help anyone with a disability, or physical challenge, to feel more comfortable. Physically, and emotionally.