“Come on Barbie, let’s go party!” quoted from AQUA’s 1997 hit “Barbie Girl”, the original Barbie girl anthem. Barbie has been a part of our lives since 1959 and she is not going anywhere.
Barbie is not just your average girl, she’s a doctor, lawyer, soccer player and social media queen. No matter your age or gender, Barbie has been a part of your life in some way, shape or form. The media giant Mattel, Inc is the manufacture for Barbie making sure she is seen by the masses. Barbie has broken barriers showing young girls and many youth alike that they can be anything that they set their mind to.
Barbie phenomenon is a real thing as many live their lives to be just like the plastic doll in appearance, lifestyle and mindset. Many of your big box stores including Walmart, Target, Kroger and Big Lots carry the doll line spreading the message that Barbie is forever.
Word is traveling fast and the hype is buzzing around social media for the highly anticipated, “Barbie” movie which is set to hit theaters July 17. Greta Gerwig, is the director of the film and has been in the acting world for the past two decades. She writes, directs and works closely with Noah Baumbach, who she wrote “Barbie” with.
Did we mention Barbie is a great marketer? The ‘Barbie’ film has teamed up with many stores across the U.S. to promote the upcoming film. Many of those stores include:
- Cold Stone Creamery (Ice Cream)
- ALDO
- Airbnb
- Dragon Glassware
- NYX (Make up)
- OPI (Nail Polish)
- Hot Topic
- Beis (Luggage Company)
- Moon (Dental Company)
- Bloomingdales
- Gap
- Pinkberry (Ice Cream)
- Unique Vintage
- Charolette Russe
- Target
- Walmart
- Forever 21
- Xbox
- Hot Wheels
With a budget like this, Barbie is in world domination. If you are looking forward to the movie or just have an ever-dying love for Barbie we hope you enjoy the list below: